To dispel fears of market meltdown for online poker - the sad
news of Tribeca Tables pullout from USA market was countered with the positive
news of an immediate acquisition by Playtech - itself, not serving the USA
poker market anymore. Tribeca Tables
Europe Limited and Playtech Limited are quite the leaders in the European poker
market.
Aside from poker, Playtech is also a leading developer in the
online casino, bingo, mobile gaming, fixed-odds games, live gaming and
land-based kiosk network markets. Playtech is hedging its growth on Europe and
Asian markets, among its projects are Internet mahjong and pachinko - the
latter a $300Billion industry in Japan alone.
Tribeca Tables Europe Limited is a privately-owned software
designer that provides an online poker platform to several leading poker rooms
such as Doyle’s Poker room, VictorChandler and Gary Bowmans Poker. Tribeca has
recently merged with the Tain Poker Network which includes the Expekt poker
room.
Tribeca and Playtech have agreed a maximum purchase cost as high
as $139,000,000 but this would only be payable given an exceptional
performance. At current performance levels, the cost would be a smaller but
still considerable $75,000,000. The eventual outcome may end up somewhere in
between.
Playtech Limited is paying the consideration in cash in four
instalments. The first is payable upon satisfaction of specific conditions. The
second, third and fourth payments are to be made respectively on the 9th, 18th
and 24th month intervals, after the date of the agreement.
The Tribeca business assets being acquired by Playtech are
extremely profitable. In the calendar year 2005, Tribeca cleared a gross profit
of $5,300,000 on turnover of just $6,200,000 but, in a measure of its growth
since then, Tribeca reports that in the last three months alone a gross profit
of $3,400,000 was made from turnover of $3,900,000 (figures not audited).
Once Playtech has acquired the business assets of Tribeca, it is
intended that the Tribeca online poker operators will be migrated to Playtech’s
platform within six months.
Playtech says that it “…expects that synergies between the two
companies will lead to significant savings in respect of the additional costs
involved in supporting the migrated licensees. Additionally, the Company
expects higher revenues to be generated by the increased player liquidity, as
well as the introduction of Playtech’s casino games to the migrated licensees…”
Playtech says that the acquisition will significantly strengthen
Playtech’s share of the global online qiu qiu online poker gaming market and is
in line with its continued strategy to diversify its portfolio and geographical
reach.
The Chief Executive Officer of Playtech Limited, Avigur Zmora,
said:
“This is a landmark deal for Playtech which, in one move,
transforms the Company into the world’s leading poker network that excludes US
players. Tribeca is an outstanding fit for us and the company’s licensees are
operating, for the most part, in different geographical locations to Playtech’s
current poker licensees.
“We look forward to welcoming Tribeca’s licensees and offering
them the best combination of poker knowledge and world leading technology. Both
Tribeca and Playtech are committed to a smooth transitional period to ensure
that migrating licensees can continue to offer the most attractive poker
environment for their players.”
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